Keyword cannibalization: How to find, fix, and prevent it
Keyword cannibalization occurs when pages on a site target the same keyword. They can affect your rankings and AI citations. Here’s how to fix them.
General SEO
Whether you’re a beginner or an expert, general SEO can help you improve your website’s ranking and reach. Discover the best practices, tools, and strategies from the leading SEO experts.
How Cardmarket wins search by knowing its community better than anyone
How Cardmarket built a community-first SEO strategy that drove steady organic growth, stronger AI visibility, and 200% growth in AI-referred sessions.
What is SEO? A complete guide to search engine optimization
SEO is how you earn visibility in search results and AI answers. Learn how to start in this guide.
What are URL parameters? A guide on how to use them
URL parameters are extra pieces of information added to the end of a URL. Here’s how to use them.
What Is Black Hat SEO? 9 Risky Techniques To Avoid
In this guide, we’re going to dive deep into what black hat SEO tactics are, and take a look at a number of specific techniques (including link schemes, schema spam, clocking and more) that you should be avoiding if you don’t want to fall foul of the algorithm and Google‘s Webmaster Quality Guidelines.
White Hat SEO: What It Is & Techniques to Use
White hat SEO is working to improve search rankings while complying with search engine guidelines.
The Quick & Easy Guide To Create Relevant Content That Ranks & Converts
Have you ever wondered how the “big dogs“ rank on Page 1 of Google and drive sales? Find out how to create content that will reach your target customers and read this step-by-step guide on how to use a simple tool to help you rank higher and make more conversions today!
How To Address Attention Spans with SEO in 2020
Is it getting harder to get a searcher’s attention with the ever-growing number of distractions on the SERPs? We recently investigated attention span — what it is from a scientific perspective, how technology both holds our attention and offers distractions, and how you can approach SEO with attention span in mind.
12 Reasons Why Infographics Still Matter in SEO
Over the last few years, Infographics have gained a lot of popularity on the Internet, especially on various social media sites such as Facebook, Twitter and Pinterest. Despite what some naysayers have stated about infographics, they continue to be a popular medium to spread awareness about your business and increase social shares. Due to their success in delivering information quickly and simply to the targeted audience, several companies and organizations are showing their interest in infographics. An interesting and effective infographic can truly generate a large number of unique traffic to a website. Are you curious about using infographics in your marketing efforts? Find out how infographics and SEO work together!
14 Google Sheets Formulas Every SEO Needs To Know
Spreadsheets are essential in our day-to-day as SEO analysts. We thought it would be a good idea to present a number of formulas we use to make our lives a little easier and speed up the process for you, too.